Greg Ambrosius

For several years, people weren't quite sure what fantasy football was. But the NFL did a survey two years ago read more

For several years, people weren't quite sure what fantasy football was. But the NFL did a survey two years ago where they found out the people who play fantasy football actually are their season-ticket holders. So now we've turned a corner from, 'Is this gambling?' to the realization that, 'Hey, this a fun hobby played by a lot of our fans.' And for the most part, it's bragging rights -- not money -- that people are after in fantasy football.

It's the old armchair quarterback theory. People always think they're a better coach or the better owner. Fantasy football is read more

It's the old armchair quarterback theory. People always think they're a better coach or the better owner. Fantasy football is tailor-made to live out that armchair quarterback life. You get to pick the players. It's ideal.

The demographics are ideal, obviously, for sponsorship groups. And you're starting to see some of these companies realizing what the read more

The demographics are ideal, obviously, for sponsorship groups. And you're starting to see some of these companies realizing what the market is and getting involved.

The manufacturers printed a few more and the scarcity left the hobby. Very few cards printed in 1991 are valuable read more

The manufacturers printed a few more and the scarcity left the hobby. Very few cards printed in 1991 are valuable today. They were mass-produced.

We are growing as an industry.

We are growing as an industry.