What the customer demands is last year's model, cheaper. To find out what the customer needs you have to understand read more

What the customer demands is last year's model, cheaper. To find out what the customer needs you have to understand what the customer is doing as well as he understands it. Then you build what he needs and you educate him to the fact that he needs it.

Every individual is the architect of his own fortune.

Every individual is the architect of his own fortune.

Economics is not about things and tangible material objects; it is about men, their meanings and actions.

Economics is not about things and tangible material objects; it is about men, their meanings and actions.

Corporations cannot commit treason, or be outlawed or excommunicated, for they have no souls.

Corporations cannot commit treason, or be outlawed or excommunicated, for they have no souls.

The entire essence of America is the hope to first make money -- then make money with money -- then read more

The entire essence of America is the hope to first make money -- then make money with money -- then make lots of money with lots of money.

The budget evolved from a management tool into an obstacle to management.

The budget evolved from a management tool into an obstacle to management.

The business that considers itself immune to the necessity for advertising sooner or later finds itself immune to business.

The business that considers itself immune to the necessity for advertising sooner or later finds itself immune to business.

Money is the fruit of evil, as often as the root of it.

Money is the fruit of evil, as often as the root of it.

The market is a place set apart where men may deceive each other.

The market is a place set apart where men may deceive each other.