Worry about being better; bigger will take care of itself. Think one customer at a time and take care of read more

Worry about being better; bigger will take care of itself. Think one customer at a time and take care of each one the best way you can.

We live in a time of transition, an uneasy era which is likely to endure for the rest of this read more

We live in a time of transition, an uneasy era which is likely to endure for the rest of this century. During the period we may be tempted to abandon some of the time-honored principles and commitments which have been proven during the difficult times of past generations. We must never yield to this temptation. Our American values are not luxuries, but necessities - not the salt in our bread, but the bread itself.
in his farewell address.

Prices are important not because money is considered paramount but because prices are a fast and effective conveyor of information read more

Prices are important not because money is considered paramount but because prices are a fast and effective conveyor of information through a vast society in which fragmented knowledge must be coordinated.

Why does a slight tax increase cost you two hundred dollars and a substantial tax cut save you thirty cents.

Why does a slight tax increase cost you two hundred dollars and a substantial tax cut save you thirty cents.

The greatest productive force is human selfishness.

The greatest productive force is human selfishness.

Few women care to be laughed at and men not at all, except for large sums of money.

Few women care to be laughed at and men not at all, except for large sums of money.

All currency is neurotic currency.

All currency is neurotic currency.

Forty for you, sixty for me And equal partners we will be.

Forty for you, sixty for me And equal partners we will be.

Profits are like breathing. You have to have them. But who would stay alive just to breathe?

Profits are like breathing. You have to have them. But who would stay alive just to breathe?